Customer Service in the food and restaurant industry


Customer service goes a long way

In a tough economy, people think twice about whether eating out or cooking at home. Do not let bad customer service to be the reason that they decide on the latter. Customer service provides a quick and lasting impact on your business, and in a competitive industry like food and restaurant business, first impressions can be everything. Give your customers a reason to be loyal to your business by providing excellent customer service as well as excellent cuisine.

Why is good customer service so important

customer retention? is one of the biggest goals of each company, and the quality of customer service is an easy and effective way to achieve this goal. According to the Institute of Food technicians, a nonprofit scientific society whose members working in food science and technology, customer will tell five to seven other people when they experience an unpleasant incident. Poor customer service can lead not only to lose customers who experienced it forever, but it can also deter potential customers from considering your restaurant the next time they are craving a double cheeseburger.

Tips to create a positive customer experience

Customers know that their business is critical to your success, and they also know that they have the power to take it elsewhere if they do not get the service they deserve. Fortunately, it’s the little things that make customers feel their visit was worth it. A genuine greeting and smile when they walk in is a good start. Look both trade and workers should be neat and clean. For regular customers, trying to remember their names and orders if they get always the same. You can even use customer service as a way to increase your profits. Politely offer sales meals or offer a suggestion that the addition to the entrée, such as a bottle of wine.

What if the damage has already been done?

If you are a customer is unsatisfied, do not get frustrated. Exercise patience, listen to their problems, and I apologize for mistakes on your part. If it was a relatively small mistake, offer a discount off their meal. For larger mistakes, consider giving them a meal free of charge. In addition, a good way to convince customers to come back after a bad experience is to offer free or discounted meal the next visit.

encourage employees to go

because your employees have the most interaction with the client, it is important to have a clear set of expectations for customer satisfaction, and make sure every employee is aware of it. A rewards program or bonus program can help to increase employee interest. Consider throwing staff parties if a month goes without customer complaints. Likewise, if a customer compliment one of your employees to provide excellent experience, see that they get some sort of bonus or recognition.

Service route to success

provide excellent customer service has always been an important factor for success, especially in the food and restaurant. Eating out has become more of an unnecessary luxury, but it was considered even a few years ago, so it is more important than ever to let your customers know that you appreciate their business. Providing customers with exemplary customer service to keep them coming back for seconds.


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